Optimizing your LinkedIn profile is one of the most important steps you can take in social selling. An optimized profile helps you be found, gives visitors to your profile a quick summary of why they should be connecting to you and what expertise you have to share. But optimizing your profile can be a challenge when you start from scratch to develop your structure and content. If you've been wanting to optimize your LinkedIn profile, but you don't know where to start, this article is for you. It gives you a copy-and-paste template for generating Leads on LinkedIn and even features some sample profiles from individuals on LinkedIn that have been doing a great job.